Search Engine Optimisation (SEO)
Search Engine optimisation also known as SEO has changed a lot over the last 5 years, it seems to have gone around in a big circle and become confusing as to who you would use to get your website ranking high on Google.
you need a four pronged approach, We Start by optimising your website, making sure your site delivers the right message to your audience converting into sales. techniques to get high rankings failed to do this in the past and had a negative effect on visitors creating a false economy, being number 1 on the search but with no conversions or sales.
Then set up a social media campaign following your brands guidelines (if you don't have any create some) using call to action banners and buttons.
We then need to get creative! Writing about your product or services, the more information the merrier, content is king. We make it interesting and informative, so people will share it.
this content is the starting point for your SEO campaign. This is Search engine optimisation and this will create links to your website which is still a very big factor in ranking on Google.